Results
Paddle Australia received tremendously positive feedback on the Paddle Australia Support Package and how it was communicated.
The combination of digital and traditional communications ensured a wide audience received important information, which was easy to digest and understand in a timely manner.
Members and stakeholders around the country saw or read the information online, in video, on social channels or in Paddle Australia newsletters.
The package benefits were well received and the Paddle On Foundation received donations to help and applications for support.
The use of videos and social posts also showed the very human side to the entities of Paddle Australia and its state/territory organisations – showing a truly united paddling community.